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She’s a cancer survivor two times over. She’s a mom, a nurse, and a graduate of Peabody High School. She started with Blues Music Works in 1996, formed Blue Faze in 2002. And now, as the frontwoman in both the electric Miss Freddye’s Blues Band and the acoustic Miss Freddye’s Homecookin’ Band, Freddye Stover (a.k.a. Miss Freddye) is quickly becoming a Pittsburgh Blues Legend.
Google My Business (GMB) is Google’s free business listing that gives you an opportunity to list your business location and appear in Google Maps and local search results. Your GMB page will show up in the search results on the right-hand side of…
Like many businesses, Burnt Orange Restaurant Group has survived the pandemic by striking a balance between re-opening safely and getting customers in the door. Sienna Mercato, the group’s flagship 3-tiered, American-Italian concept, is thriving. We talked with Victoriya McKay, General Manager at Burnt Orange Restaurant Group, about her role…
We’ve compiled advice from roughly twenty reliable sources to bring you the ultimate guide to podcasting. This blog is a Podcasting 101 crash course to help beginners decipher the smoothest route to make their audio dreams soar.
After experiencing the wrath of 2020, we’re all feeling fairly hopeful that we can take on anything that comes our way in this New Year. Online Marketing trends consistently change with every passing year, so we thought a run-down of how to improve your digital presence in 2021…
Caleb Kaufmann, owner of Lancashire Hemp and Kaufmann’s Ice Cream, first got into the ice cream business about six years ago with his wife, brother, and sister-in-law when they refitted an old bread truck and started selling ice cream out of Penny's Ice Cream Truck. The business did well, growing to two locations (a scoop shop in downtown Lancaster, PA, and a scoop kiosk…
Jason Cercone was running Breaking Brews as a craft beer advocacy blog and that eventually evolved into a full-blown business that had him handling brand management for bars and breweries. The business was really taking off and Jason was focused on helping breweries get their beers into the right bars in their market. Things were going well - very well, then came March 2020 and the pandemic…
In 2016, Matthew Stark established the local fuelling station, Gasoline Street Coffee Co. Shop manager Alex Kroll described the aesthetic of the coffee shop as, “colorful and eclectic but unified with a gas station theme, while the vibe is open and welcoming. It’s a place for people to gather that’s not work or home and it’s a place for people to just unwind and be themselves, to foster connections and community, and to enjoy a coffee while doing so.” With the mission…
During her childhood, Paige Beal sold local newspapers and taught swimming lessons, never foreseeing the future career she is now able to refer to in her teachings at Point Park University. Beal attended Hood College in Maryland in 1978, graduating with a double major in Sociology and Psychology. She reflected on this period of her life stating, “I didn’t declare that double major until…
As a former brand manager for a who’s who of Pittsburgh companies, Andrew Rupert knows a thing or two about growth. He got his start at Freemarkets (now Ariba) and four years later took on an opportunity at Giant Eagle. In 2012 after acquiring his MBA from CMU, he gained experience at Heinz, Valvoline, and PPG. So I was all ears when I had the chance to ask him…
Stephen Fisher recieved his first payment as an online writer back in 2009. “I always wanted to write,” he recalls, “and my first gig was to write website copy for an affiliate site, and I was paid 75 cents.” He was happy to get the project, but realized “clearly this isn’t sustainable, so I need to figure out how to do this professionally.” Soon after, he read Peter Bowerman’s The Well Fed Writer, and that put…
A brand-new brewery has opened up in Pleasant Hills, and its individuality has helped it soar through these complex conditions. Before the pandemic, Mark Larimer was on the verge of signing a lease for a 150-seat, full-service system that fell through right before the virus lockdowns began.